After only 2 washes my dog's healthy coat was left dry, scaly and itchy. It smells nice and lathers up well, but whatever is in the ingredients it's clearly harsh chemicals.

Was solidified in bottle. Didnt lather up so was hard to apply. Had to use to much of the product.

This product is not made of natural ingredients, there are many natural organic products you can buy your pet, which is better for your pet, this will be toxic to your dog in the long run, do not use on your dogs, that's why there i s no ingredient listing, because they don't want you to know what is in it

Bought puppy shampoo. First time I got itchy rashes. Second time I couldn't stop sneezing. Now I'm sitting on the couch with a blinding migraine, throat closing up and eyes swelling. Can't stop sneezing, nose and eyes won't stop running.

Dog is itchy, dry, coat gone from glossy to dull and rough.

Avoid.

Worse stuff on the market.
Gives dogs rashes also as a groomer irritates hands stay right away from it, it isn't natural products.

No complaints. 5lt should last about 10 years.Makes my girl dog smell like a girl dog...if she's happy I'm happy.

I have used this shampoo since 1994 on different dogs I've owned. Never had a problem with allergic reactions on the dogs. Use it about once a week on them sometimes twice a week if they're digging around outside. It leaves the dogs smelling really nice and the fragrance lingers on them for a while leaving them smelling fresh! A little bit goes a long way too(lots of foam if you use too much) so you'll find a bottle will last you quite a long time.
Economical, smells great, no allergic reactions

Fido's Every Day Shampoo
I have 4 dogs and use it weekly, I have been using it for yrs and will keep using it.
It is one of the best dog shampoo's I have come across
It leaves your dogs coat looking very shiny and smells lovely
My dogs come inside every night and to me there is nothing worse than a stinky dirty dog in the house.
Highly recommend this product

I was first introduced to this product as a sample product, I have never looked back! My Pomeranian x Jack russell x chihuahua smells amazing not only for days but for weeks! It has never made her skin itch and people stop us while we walk and comment on how white my little girls fur is.
Smell lingers, soap free, gentle
Occasionally my nose itches for the first day after she is washed for some reason.

I use this on my two dogs and I absolutely love the smell of it. The clean smell lasts ages. Having two active dogs, a kelpie x and pointer x they really need a good wash reguarly and Fidos always has them smelling fresh and clean. As its gentle on the dogs coats Im happy to use it frequently.
Made in Australia, Lovely smell, Long lasting

Fido's everyday shampoo is a very good quality product made in Australia. It has a really nice fragrance which reminds me of bubble gum, and the fragrance keeps your dog smelling nice for days. I've found it has really good whitening qualities, it lathers up and rinses out easily and a bottle does last for quite some time. I use this on my dog with normal skin and no skin problems, as my other dog who has sensitive skin does get slightly itchy after being bathed in this shampoo. A great shampoo for dogs with normal skin.
lathers well, good whitening qualities, nice smell
not suitable for dogs with sensitive skin

The best dog shampoo I've ever bought. Soap free. Bottle lasts for ages. Good value. Great scent. Would recomend without a doubt.
Aussie Made. A little bit goes a long way. My dog smells like he's just been to the parlour after a bath with Fido's.
No problems